“Graham Hoppe’s Gone Dollywood places Dolly Parton’s theme park, persona, and career within a broader history of the collisions of fact and fantasy, folk and celebrity, and art and commerce that have buffeted the Tennessee mountains Dolly calls home. Like Parton herself, the book is disarmingly open and friendly on its surface, with an impressive core of smart and savvy.”
Dolly Parton isn’t just a country music superstar. She has built an empire. At the heart of that empire is Dollywood, a 150-acre fantasy land that hosts three million people a year. Parton’s prodigious talent and incredible celebrity have allowed her to turn her hometown into one of the most popular tourist destinations in America. The crux of Dollywood’s allure is its precisely calibrated Appalachian image, itself drawn from Parton’s very real hardscrabble childhood in the mountains of east Tennessee.
What does Dollywood have to offer besides entertainment? What do we find if we take this remarkable place seriously? How does it both confirm and subvert outsiders’ expectations of Appalachia? What does it tell us about the modern South, and in turn what does that tell us about America at large? How is regional identity molded in service of commerce, and what is the interplay of race, gender, and class when that happens?
In Gone Dollywood, Graham Hoppe blends tourism studies, celebrity studies, cultural analysis, folklore, and the acute observations and personal reflections of longform journalism into an unforgettable interrogation of Southern and American identity.
Graham Hoppe writes about culture and history with a focus on food, music, and tourism. He is a graduate of the folklore program at the University of North Carolina at Chapel Hill. While at UNC he studied topics such as Cracker Barrel, firehouse dinners, and parking garages. His first book, Gone Dollywood, is available now from Ohio University Press. Raised in Indianapolis, Indiana, Graham currently lives in Raleigh, North Carolina.